BLU was launched in 2012 and is having an amazing growth in the Sri Lankan market. BLU is an internationally acclaimed brand which is available in more than 40 countries in worldwide. It is a product of Poland and is manufactured using the latest technologies and highest water purification methodologies, in the most pristine of conditions to guarantee the highest quality standards to its consumers worldwide. Research and development has led to the creation of this next-generation energy drink which provides great tasting, sustained and hydrating energy without the usual bitter after tastes associated with this product category. BLU was launched with two variants — Regular & Cranberry Flavour. And with their tremendous growth, a third variant Lemon Lime was introduced to the market. BLU is available in cans of 250m1.